How to Pitch Your Holiday Story: 5 Insider Tips from Journalists
Hoping to shine some extra light on your holiday-related story and get more earned media this season? We’ve gathered feedback from over 3,000 members of the media to understand the pitching behaviors that put them in the spirit of the season. Here are their top five pieces of advice for effective holiday pitching.
UK Media Moves including Insider, Property Week, MailOnline and more
Tufayel Ahmed joins Insider as Entertainment Editor (UK); Anviksha Patel is now Acting News Editor at Property Week; David Wilcock appointed Deputy Political Editor at MailOnline
UK Media Moves including Reuters, The Independent, Insurance Post and more
New roles for William James and Kylie MacLellan at Reuters; Scarlet Anderson to be Deputy Head of Audience at The Independent; updates announced at Insurance Post
UK Media Moves including VICE, Esquire, The Times and more
Matthew Champion appointed Editor-in-Chief for VICE World News in EMEA; Miranda Collinge promoted to Deputy Editor at Esquire; Mehreen Khan is now Economics Editor at The Times
![[On-demand Webinar] Media Coffee: How to Communicate with Journalists in Spain](/content/dam/cision-uk/resources/media-coffee/2022-Q1-Media-Coffee-Spain-thumbnail-500x272.jpg "[On-demand Webinar] Media Coffee: How to Communicate with Journalists in Spain")
[On-demand Webinar] Media Coffee: How to Communicate with Journalists in Spain
Rubén Marcos of Spanish news agency Europa Press takes us through the media landscape in Spain, his recommendations for attracting a journalist’s attention and how to get press releases on point.
4 Big Challenges PR and Comms Pros Face Today
When it comes to crafting effective campaigns, PR and comms pros must learn to juggle everything from data to social and much more. The volume and frequency of news grows fast, and comms teams need to be agile and adaptable to get their message across to the right audience, at the right time.
Shaping Narratives: Navigating Today’s PR and Comms Challenges
In light of Cision’s ongoing mission to help businesses understand their news and audience data so that they can operate more efficiently and make more intelligent strategic decisions at every level, we’ve taken a look at some of the most talked about topics across the industry and unearthed a few important gems for brands to keep abreast of…
UK Media Moves including the i, Financial Times, BBC and more
Alexandra Pollard is now Deputy Culture Editor at the i; Georgina Quach has joined the FT as Newsletter Editor; Stewart Maclean appointed Editor of Newsnight
Enhancing Social Media and Influencer Marketing Strategies
Leveraging social media channels effectively to craft impactful messaging is absolutely crucial to the formulation of successful PR and marketing strategies. Employing the right voices across these platforms to resonate with key audiences has become just as important, too.
The Growing Importance of ESG in Communications
No company is deaf to the steady drumbeat of ESG initiatives in the present environment. Enough has been said and written about the role of ESG messaging in solidifying existing corporate strategies. The purpose of this piece is to delve into how brands can cut through the noise and truly make an impact.
How to go global: crafting stories that transcend borders
Today, brands must think in terms of audience first and location second. Gen Z and Millennials speak a more universal language, whether it’s through Twitch streams, memes or Tik Tok videos, that are less restricted to geographical location.
UK Media Moves including Rolling Stone, Reuters, Screen International and more
Selim Bulut appointed Digital Editor for Rolling Stone UK; Natalie Grover moves from The Guardian to Reuters; Michael Rosser has joined Screen International
UK Media Moves including the BBC, Daily Mail, GQ and more
Chris Mason appointed BBC's next Political Editor; Daily Mail redesigns Weekend magazine; Sam Parker now Site Director at British GQ
UK Media Moves including Spear's, The Independent, Daily Star and more
Chris Hawes is appointed Deputy Editor at Spear’s magazine; Roisin O’Connor to be Culture News and Music Editor at The Independent; James Wright returns to the Daily Star as Video Game Editor
UK Media Moves including Incisive Media, Daily Mail, WIRED and more
Incisive Media and its titles have been acquired by two media and events businesses; Alison Boshoff promoted to Chief Showbiz Writer at the Daily Mail; Rob Reddick is now Science Editor (UK) at WIRED
The Power of Social Listening
Communication, particularly social media communication, is not just about crafting a message, posting it to the widest audience and then seeing what happens. It's a two-way conversation.
5 Benefits of Sharing Your Story Through Guaranteed Paid Placement
Do you ever finish writing a press release and think, everyone need to see this? Fortunately for you, there's another way to generate much deserved attention for your news: Guaranteed Paid Placement.
UK Media Moves including Channel 4 News, The Telegraph, VICE and more
Channel 4 News has announced the presenting line up for its flagship evening bulletin; role updates at The Telegraph; Daisy Jones takes on the role of Culture Editor at VICE UK
The Golden Era of the Social Media Influencer
As of 2021, the global influencer market was worth $13.8 billion, spanning not just content creation but also courses and training on how to pursue a professional career as an influencer.
UK Media Moves including LBC, Insider, GQ and more
Ben Kentish is promoted to Westminster Editor at LBC; Louise Ridley to join Insider; Owen Gough is now Senior Ecommerce Writer at British GQ
UK Media Moves including The Telegraph, BBC, VOGUE and more
Gary Payne appointed Head of Sport at the Telegraph; Laura Kuenssberg to be permanent presenter of the BBC’s Sunday morning politics show; Laura Hawkins appointed Fashion Features Editor at British Vogue
Crafting Universal Messaging Strategies
Regional in tone but global in ambition, today’s communications professionals need to straddle the line between crafting a universal message in their campaigns, while remaining personal and accessible.
A Guide to Conscious ESG Strategising
Corporate comms and media storytelling have seen a huge sea change in approach over the last two years. Reputation management has become crucial. At the core of all this is environmental, social and governance (ESG).
UK Media Moves including History Today, Campaign, The Independent and more
Gavin Stamp appointed Editor of History Today; Ida Axling now News Editor at Campaign; Tom Murray has joined The Independent as Senior US Culture Reporter
Tracking Narratives at Every Turn: The Role of Audience Data in Comms
Success in communications has never been easier to quantify. Every online interaction leaves a distinct digital footprint and marketing and communications professionals can target these large volumes of data to monitor, track and analyse their campaigns.