How to Pitch Your Holiday Story: 5 Insider Tips from Journalists
Hoping to shine some extra light on your holiday-related story and get more earned media this season? We’ve gathered feedback from over 3,000 members of the media to understand the pitching behaviors that put them in the spirit of the season. Here are their top five pieces of advice for effective holiday pitching.
Save the Date: 2025 PR and Communications Conferences You Don’t Want to Miss
Check out Cision’s list of top PR and comms conferences in 2025 providing opportunities for networking and learning to help enhance your PR strategy.
We’re Supercharging CisionOne
Cision announces a collaboration with Google Cloud to deliver unparalleled value to clients faster than ever before.
2025 PR and Comms Awards Guide: Get the Recognition Your Team Deserves
Check out our list of the top PR and comms awards to apply for in 2025, along with essential tips for crafting winning entries and showcasing your team's achievements.
7 Steps to Write a Podcast Pitch That Gets You Booked
7 steps to make your podcast pitch stand out. Connect with engaged audiences, build credibility, and secure coveted guest spots.
Pitching for Event PR: 6 Tips for Smarter Media Outreach
Want to streamline your media outreach for your next event? Download our Events Pitching Guide and use these tips to spark the journalists’ interest.
2024 State of the Media Report: Arts & Entertainment Edition
Discover what makes arts and entertainment journalists tick. Download the 2024 State of the Media edition to boost media coverage in this industry.
5 Cost-Effective PR Ideas to Maximize Your Year-End Budget
Getting the most out of your budget is a challenge, but with these cost-effective PR ideas, you can do more than ever – even with an end of year squeeze.
The Complete Guide to PR Measurement
Your comprehensive guide to the who, what, why, and how of PR measurement. Understand, inform, and prove the impact of your PR strategy.
10 PR Experts and Influencers to Watch in 2024
Stay updated on industry trends, strategies, and insights with our list of top PR experts and influencers to follow in 2024.
How to Make PR Campaigns for Seasonal Events Stand Out
What does it take to create and market a seasonal event that’s worth the time and attention of consumers? Here’s a step-by-step guide to getting started.
2025 PR and Comms Content Planning Calendar
Want to elevate your 2025 PR strategy? Download our PR and Comms content planning calendar to access key dates, expert tips, and industry best practices.
Measuring and Proving PR ROI: How to Make the PR-to-Sales Connection
Understanding and articulating PR ROI can help justify budgets, refine strategies, and show exactly how valuable the link between PR and sales can be to senior stakeholders.
Four Ways to Use Social Media for PR
PR and comms teams don’t have to limit their social strategies to just posting media announcements or organizational updates.
2024 State of the Media Report: Food and Beverage Edition
In the 2024 State of the Media, more than 500 identified as Food & Beverage journalists. With that in mind, we examined the data to look at the implications for PR pros.
Building an Effective PR Strategy: A Step-By-Step Guide
This step-by-step guide will help you develop a PR strategy that focuses on what matters most to deliver real results.
How Actionable Insights Can Transform Your PR Campaigns
Actionable insights inform and transform your PR efforts for the better. Find out how to get actionable insights and use them to get better results.
Holiday Gift Guide Pitching Kit
In the Holiday Gift Guide Pitching Kit, we cover ways to increase your chances of getting journalists to notice your pitch and act on it.
10 Bingeworthy PR Podcasts to Follow in 2024
Explore our list of must-listen PR podcasts for the latest industry news, practical tips, and expert advice.
Using the RACE Model in PR Campaign Planning
The RACE model can help you build PR campaign plans that deliver results for your brand. Find out what it is and how to apply this model to your campaigns.
Cision Breakfast: Fact vs. Fiction. Building Trust in the Age of Deepfakes and Fake News
Join us at this breakfast event, where we’ll dive into the crucial topic of how to build trust in the age of fake news.
Brand Monitoring & Management Tactics Every PR Pro Should Know
Brand monitoring and management is important for every organization. Find out what you should be doing to keep an eye on your brand and what to do next.
15 Best Media & Journalism Newsletters Every PR Should Subscribe To
Whether you’re looking for public relations headlines, a broad look at journalism and media, or general updates on the topics and tech impacting the industry, there’s a newsletter that fits the bill.
6 Ways PR Teams Can and Should Be Using Data
PR and communications teams now have access to more data than ever before, but how exactly should they be using it?
Social Media Monitoring: What Is It and Why Is It Important?
This article explores social media monitoring, what it is, why it matters, and how you can make it work for you.