BREAKING NEWS Cision announces strategic collaboration with Google Cloud's gen AI technologies, to advance capabilities of its AI-driven communication solutions
Simon is the Content Marketing Manager at Cision UK. He worked as a journalist for more than a decade, writing on staff and freelance for Hearst, Dennis, Future and Autovia titles before joining Cision in 2022.
The 2024 Global Comms Report Global reveals significant shifts in PR and communications. From measuring success and crisis management to social media channels and influencer impact - adaptability is key.
For the seventh year running, Cision and PRWeek have joined forces for the Global Comms Report, a collaboration that looks at the biggest challenges and opportunities PR and communications industry professionals face right now. This year’s survey...
Given the speed with which AI has moved over the last 12 months, what does it have in store for PR teams in 2024? During a recent webinar, experts from across both PR and technology came together to discuss this very question. Antony Cousins,...
Coined on Reddit in 2017, the term “deepfake” combines the word “deep,” as in AI deep-learning technology, and “fake,” signifying content that isn’t real. Image manipulation is nothing new, it began in the 19th century and soon rolled into early...
The growth of artificial intelligence (AI) technology in the last 12 months has given the PR and communications industry plenty of food for thought. Generative tools like ChatGPT have the capability to transform the way the industry operates, though ...
440 industry professionals across 10 countries took part in the 2023 Global Comms Report to give a snapshot of how the industry is shifting. Yet across the regions covered (United States, Europe and APAC) there are subtle differences and nuances...
The financial world has been reshaped dramatically by technology in recent years. The rise of digital-first challenger banks like Starling and Monzo have given consumers instant smartphone access to their accounts – all without the need for physical ...
The motor show was long seen as the primary destination for carmakers looking to lay down a marker and exhibit their latest models and cutting-edge concept vehicles. For years, manufacturers flocked to destinations like Detroit, Geneva and Tokyo and ...
For consumers looking to make an EV their next car purchase, navigating the road to electric brings many questions. How does the car charge? What range does it have with a full battery? Where to start with the myriad choices on the market? Answering ...
The cost of living crisis has hit UK consumers hard in 2022. The average annual grocery bill is forecast to rise by more than £450, petrol and diesel fuel prices have reached record highs of £191.53-per-litre and £199.05 respectively, and...
The role of a journalist has evolved at a rapid pace over the last two decades. Driven by the shift to online news consumption and the pandemic creating a new world of hybrid work, reporters are facing obstacles their predecessors never experienced.
This year’s Global Sate of the Media report pooled the opinions of more than 3,800 journalists spread over 17 regions worldwide. It’s a detailed snapshot of where editorial staff, freelancers and publishers sit in 2022. Yet across each region there...
Cision’s 13th Global State of the Media report has arrived, presenting an in-depth look at some of the big shifts in journalism trends over the last 12 months. We polled more than 3,800 journalists and editors across 17 regions to get a snapshot of...
When it comes to crafting effective campaigns, PR and comms pros must learn to juggle everything from data to social and much more. The volume and frequency of news grows fast, and comms teams need to be agile and adaptable to get their message...
