Taking place from 27th March to 2nd April in Geneva, Switzerland, Watches and Wonders showcased the biggest watch launches of 2023 from the world’s most luxury brands.
This year’s event saw the show re-imagined for the post-Covid landscape, going beyond a platform solely for new product announcements and inviting the public for as it expanded out into the streets of Geneva.
But how does the new-look event shape up? Cision Insights has put together the Watches and Wonders 2023: Media Analysis Summary to examine the world’s most notable timepiece event.
Some of our findings include:
- How Rolex led the conversation with the 60th anniversary announcement of the iconic Cosmograph Daytona
The impact of luxury brand ambassadors Julia Roberts, David Beckham, Roger Federer and Lay Zhang
- The global markets that saw the biggest cut-through for Watches and Wonders
If you want to know more about Watches and Wonders, download our insights report now.
And if you’re keen to understand more about luxury brands and how we can help shape your media impact, check the Cision Insights demo box on the form and we will get back to you for a consultation.