2020 State of the Press Release

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PR NEWSWIRE

Cision PR Newswire

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Gain unparalleled reach and visibility for your press releases and establish credibility by working with the most trusted distribution service.
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The Growing Importance of ESG in Communications

Learn how to optimise brand messaging whilst managing brand reputation and maximising investment opportunities in Volume III of our Shaping Narratives series.
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OUTREACH

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2024 State of the Media Report

Now in its 15th year, Cision’s State of the Media Report sets the industry standard resource for PR, marketing and communications professionals who seek to understand today’s media landscape and its impact on their current and future strategies.
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MONITORING & ANALYTICS

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Stance: The Next Generation of Sentiment Analysis

Sentiment has been the communication industry’s go-to solution for audience analysis for well over a decade. Despite its flaws, it’s been the only way to interpret the intent behind people’s words at scale.
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INSIGHTS

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The combination of expert Analysts with advanced brand tracking technology to understand what your audience is saying, why they’re saying it, and what you should do next.
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The PR Lifeline:
A guide on how to manage a PR crisis

This step-by-step guide from the Cision Insights team explores how brands should respond to a crisis.
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JOURNALIST SERVICES

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New Data Reveals Press Release
Best Practices

While press releases have always played a large role in the world of communications, the way PR professionals (and the media!) use them has evolved. Keeping up with press releases in an ever-changing environment can be challenging, so we wanted to uncover insights and tips to help.

Cision's PR Newswire analysed more than 100,000 press releases, crunched some numbers, and we're excited to share the results with you.

THE 2020 STATE OF THE PRESS RELEASE REPORT REVEALS:

Key insights to increase performance: Find out when the best time to send a press release is and if you should include multimedia
How to boost coverage: See which press releases result in the most media coverage and learn how to apply these findings to your releases
The impact COVID-19 had on the press release: It's no question the media landscape has been affected by COVID-19, but what has it done to the world of press releases?

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