For UK comms teams working across Europe, it’s important to have a firm grasp of the nuances of each market you’re entering.
With the English language prevalent in the Nordics, the region is one with huge potential for PRs looking to reach audiences in Sweden, Norway, Denmark, Finland and Iceland.
Cision’s 2022 Nordic PR Handbook is aimed at comms professionals keen to understand the similarities and differences between each country and the best ways to work with journalists in the area. The PR Handbook provides:
- An overview of the media landscapes for Sweden, Norway, Denmark, Finland and Iceland
- A PR from each country offering advice on communicating with journalists
- Step-by-step guides to working with the media and common mistakes made
To learn more about the unique media environment, download the 2022 Nordic PR Handbook now.