Are You Making the Most Out of Social Media for PR?

Combining social media and PR is a must for brands who want to build awareness and engage with their audience. If you don’t have a social media PR strategy in place, you are missing a huge opportunity to amplify your public relations efforts.

There’s so much more to leveraging social media for PR than media announcements or organizational updates. You want a full-fledged strategy that will engage audiences and build brand awareness but knowing what to do or where to start can be daunting.

In the Four Ways to Use Social Media for PR tip sheet, we uncover different ways PR professionals can maximize social media’s potential – both personally and professionally. 

Try these four ways to improve your social media PR strategy by completing the form.

How Can You Incorporate Social PR into Your Strategy?

Using social media for PR starts with identifying your goals (what you hope to gain from using social media) and the platforms you want to be active on (hint: it starts with knowing where your audience is), which our tip sheet outlines in more detail.

We also look at various use cases of social media for PR professionals – from connecting with journalists to staying ahead of industry trends – and how you can not only apply those to your current strategy. We also look at current best practices for integrating social media and PR efforts.

Fill out the form to get your tip sheet, Four Ways to Use Social Media for PR and find out more.

Why is Using Social Media for PR Important?

We’ve been working with PR and comms teams across a range of industries and supported them in developing creative, multi-channel PR strategies with our award-winning solutions for decades. Using that experience, we’ve put together a list of four proven strategies for using social media for PR to enhance the way you work.

Social media PR is all about getting your message to your audience where they already are. You’ll need to adapt to each platform, and tailor your content to what your audience want to engage with, but doing so can lead to impressive results, and as social media continues to be a big part of our lives, getting this right is essential to success. 

Complete the form to discover why using social media for PR matters.

Please fill out the details across the page to download the tip sheet. NOTE: the demo check box is optional and should only be ticked if you'd like a CisionOne demo.

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