Transform Your Influencer Marketing Strategy with These Tactics
Research shows that 80% of consumers trust influencer recommendations, yet a staggering 76% of PR teams feel out of their depth when it comes to influencer collaborations, according to the 2024 Global Comms Report.
To get involved with a $22.2 billion powerhouse, you need the right influencer marketing tips to create a strategy that works for your brand.
We’ve gathered some of the most important do’s and don’ts of working with influencers to make sure you get your relationships off to a flying start. Use these to refine your influencer marketing strategy and get the results you’re looking for.
Fill out the form to download your influencer marketing tips.
How to Improve your Influencer Marketing Strategy
The role of public relations today goes well beyond press release distribution, media outreach, and damage control. It's about leveraging every tool at your disposal to amplify your brand's voice.
A good influencer marketing strategy will enable you to leverage these impactful brand advocates to their full potential, so take the time to get a thorough strategy in place. In these tips for influencer marketing in PR, we review:
- Identifying the right influencers
- Establishing guidelines
- Fostering influencer relationships
People trust people, so working with influencers whom your audience trusts can be a game changer for your brand. With these influencer marketing tips, you’ll have the best base to build on.
Complete the form to download your tips for influencer marketing tipsheet.
Follow These Tips for Influencer Marketing That Have an Impact
Influencer marketing is increasingly a critical part of any PR strategy, but it’s still new and ever evolving compared to other tactics and approaches. There’s a lot to learn and try out as you find out what works for your brand, making influencer marketing tips helpful for PR pros in any organization.
We created this tip sheet, a list of do's and don'ts, for anyone who wants to create an effective influencer marketing strategy for your PR plan but doesn’t know where to begin. Get practical advice you can apply today to target the right influencers for your brand, avoid common missteps, and start building authentic, long-term relationships.
Give your influencer marketing strategy a boost by filling out the form.
Please fill out the details across the page to download the tip sheet. NOTE: the demo check box is optional and should only be ticked if you'd like a CisionOne demo.